Tuesday, July 27, 2010

Co creation meet with JGA for Tata International

This week till 30th July'2010, Mr. Gordon Eason, Senior Creative Director, from JGA, Detroit USA is in FRDC studio, Bangalore for co creation meet with FRDC team. This interactive workshop is organized to help plan Tata retail stores to shape up faster without loosing out on design intent.

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Saturday, July 17, 2010

We will miss you Anusha-team DFC & FRDC

Anusha Babel, Interior Designer, working with us since early 2008, left us today to do Masters in Design from CEPT, Ahmedabad. We wish her all the best!! and hope that she will re join us after completion of the course.

We will miss you Anusha'-team DFC, FRDC.

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Power of Design

FRDC salutes and congratulates Mr. D Udaya Kumar on his significant contribution as a 'designer' to make each countryman proud. This is 'power of design' which can instill a proudness factor amongst each Indian on seeing this new symbol of our currency. We always believe that Design has this power of 'oneness' and 'belonging' which cannot be bought by money alone. Today the same has been proven once again

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Inside Apple's Amazing Store In China

Apple opened it second retail store in China's wealthiest city, Shanghai, this Saturday.
As is tradition for Apple opening a new store, hundreds of people lined up to be the first to plow through the doors.
This is just the start of Apple's big China push. The Wall Street Journal reports Apple plans on opening 25 stores in China by year end.
Apple should be encouraged by the response this store received.
The Journal says one person flew almost 1,000 miles to be among the first people to enter the store. He stood in line for five days and was holding a homemade poster for Steve Jobs.
He wasn't alone in line. The night before the store opened, 150 people were waiting outside.

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Monday, July 12, 2010

ADDICT gets addicted to DFC

DFC signed with ADDICT juice bars, f&b outlet serving healthy juices and smoothies, to reinvent and redesign their brand and retail experience. DFC team will plan and design total retail identity and experience for the brand to help them catch up with leading International juice concept stores in India.

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Tata International Retail

Tata International, International business gateway of the Tata Group, is all set to launch Green Retailing stores across India. Designed on LEED (Leadership in Energy and Environmental Design) certification of USGBC, the stores will set benchmark on Green Design for retailing in India.

Designed by JGA, a Detroit-based retail design firm along with FRDC (Future Research Design Company), Bangalore, the stores will consume 40 per cent less energy and will generate 15-20 per cent power from Solar energy.

All materials used in the store are made of high content of Recyclable material and everything will be procured from within 500 km of radius of the store. Waste generated during the construction shall be either reused in the store or shall be supplied to recycle dealers. All process and fabrication work of the store will be monitored by green team constituted by the architects and associate team from FRDC Bangalore and Delhi.

The external signages shall also adhere to green norms and all materials used will be eco friendly and non-poisonous. Architects and Tata team is targeting LEED Gold or Platinum certification for the stores.

IndiaRetailing Bureau

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Neerus opens another landmark in Hyderabad

Neerus, an iconic name in Women Indian fashion opens yet another landmark and this time 18000 sft in Hyderabad. Designed and planned by DFC, FRDC the store has provided Neerus the destination it was looking for. After opening in Mantri Mall, Bangalore two months back, also designed by DFC, Hyderabad store has created a buzz in the city. Five floors of store and an awesome height of 65 feet and width of 45 feet, sets Neerus apart.

The stores are energy efficient and use latest CDMT technology in lights to provide maximum illumination per watt. Understanding ethnic Indian wears, where Light plays an important role DFC designers planned it efficiently.

FRDC designs Green Interaction Centre for ITC (personal care division)

FRDC is involved in planning and designing Consumer Interaction Centre for ITC Ltd in Bangalore. 10000 sft of Interior space is planned within an existing shed in ITC park in Bangalore. The project will be LEED certified by USGBC under CI. The centre will serve as an internal facility for personal care division of ITC. The concept is based on Green, Sustainable, Nature, Harmony and Personal/Intimate spaces. Using all sustainable materials and Eco friendly technology, the facility would create a landmark when completed in July'2010.