Tuesday, January 20, 2015

Eka concept store by FRDC, Bangalore – India

January 13th, 2015 by retail design blog

Designed by FRDC, Bangalore, ‘Eka’- means singular and unique, which is only one and uno!! A store dedicated to crafts, art, artisan and Indian lifestyle with a modern and eclectic approach, Eka is a brand synonym with ‘Indian’ and Indian living. From Divinity to Fashion and from artefacts to Lifestyle.The store design has been conceptualized on Indian art and craft, Indian minimalism, Indian soil- colour of soils found from North to South and East to West and Indian layout- courtyard. Each of these elements are depicted in the space through- Layout, Flooring, Ceiling colours and Magnificient grills forming spaces within space. a large volumetric space is scaled down in different spaces through use of Floating grills and a canvas of ‘soil’ colours on concrete waffles. The fixtures are derived from ‘Indian hand’ craft technique and thus minimising use of metal/hardware.

Speaking on the occasion, Sanjay Agarwal, Director FRDC says- ” we thank our client who posed their faith in our design team to deliver the concept”. Designed by FRDC- Future Research Design Company, Bangalore, the store is an ode to celebration and Indianness. Crafts inspired design elements, natural woods on display with products and an overall engaging environment is key to store experience.

Location: Phoenix Mall, Bangalore
Concept design: FRDC team
Lighting and Fixtures design: FRDC team